Software
Development.
Custom builds for the work SaaS won't touch. Web, mobile, integrations, and automation, built by senior engineers who can architect, code, and ship.
Plain English
What is
Software Development Consulting?
Software development consulting is the design, build, and deployment of custom software, web applications, mobile apps, integrations between systems, workflow automations, internal tools, and customer-facing platforms. The work happens when no SaaS solves it cleanly, or when the integration between your tools matters more than the tools themselves.
What's Included
What's
In Scope
Discovery & Architecture
Requirements, user research, technical architecture, build-vs-buy analysis. The work that makes 'we have a plan' actually true.
Full-Stack Web
React, Next.js, Vue, Node, Python, Ruby. Modern stack, accessibility-first, performance-tuned.
Mobile (iOS / Android)
Native (Swift, Kotlin) and cross-platform (React Native, Flutter). MDM-ready, store-published, app-rated.
Integration & Automation
API design, webhooks, queue-based architectures. IPaaS (Workato, MuleSoft, n8n) where appropriate.
DevOps & CI/CD
CI/CD pipelines, infrastructure-as-code, monitoring. Built to ship, not just to demo.
Post-Launch Support
Maintenance retainers, on-call coverage, ongoing feature work. Or full handoff with documentation good enough that your team can take it.
Vendor-Neutral
Languages & Frameworks
Partner of Choice
Why Tech Critic
Senior consultants, not pyramid staffing
Every engagement is led by a partner-grade consultant. No 'sold by the partner, delivered by an associate' bait-and-switch.
Fixed-scope, milestone-based
Written estimates before any work begins. Most engagements are priced by deliverable, not by the hour.
Vendor-neutral
No partner kickbacks, no software resale incentives. We recommend what's right, not what pays.
We own the outcome
From discovery through delivery through 90-day post-launch tune-up. We don't disappear after kickoff.
Five offices, one standard
Dallas HQ, Bogotá and Medellín for LATAM nearshore, plus Lahore and Dubai. Every office is ours. We don't outsource.
Cross-disciplinary by design
Most engagements pull from multiple practices, data, change, software, strategy. One firm, no integration tax.
You've Got Q's
We've Got A's
Don't see your question? Just ask.
Do you use offshore teams?
We have our own engineering teams in Bogotá, Medellín, Pakistan and Dubai. We don't sub-contract. You can run engagements onshore-only, nearshore, offshore, or hybrid.
What's your typical engagement size?
From $25K discovery sprints to $1M+ multi-quarter builds. Most projects run $100K to $500K for a fully-shipped product.
Will you maintain it after launch?
Yes, via retainer, or hand off cleanly with documentation. We work ourselves out of the job when that's what you want.
Can you integrate with our existing SaaS stack?
Yes, integrations are one of our most common engagements. We've integrated with most major CRMs, ERPs, marketing platforms, and custom backends.
Ship Real Software.
Book a 30-minute call to walk through your build.