Every Super Bowl Contains Many Fun Ads
Last night, the NFL celebrated the culmination of its 100th NFL season with Super Bowl LIV. The Kansas City Chiefs defeated the San Francisco 49ers, 31-20, to win their first championship in 50 years. While the Super Bowl celebrates the entire NFL season with one final game, many viewers don’t watch the game for the sport. Sure, many people do watch the Big Game for football, but others tune in for the Halftime Show. Additionally, plenty of people only watch it for the commercials.
Over the years, the Super Bowl has become synonymous with outstanding on the field play and exciting musical performances at halftime. However, during that span, it’s also become well known for the expertly crafted commercials and ads aired between moments of action. Some of the most memorable ads of all-time aired during Super Bowls. Many of these make you laugh, they make you cry, and they genuinely inspire you.
Today, Tech Critic is going to take a look at Super Bowl LIV’s best Super Bowl ads. If we missed any of your favorites, don’t be afraid to leave us a comment!
Google – “Loretta”
Like we already mentioned, many marketers create Super Bowl ads to make you laugh, but Google decided to go in a different direction. In the ad, Google set out to show you that their devices can do more than just remember your appointments and alarms. The ad focused on a man who looked back on memories of his recently departed wife. He asked Google to remember important details of her, from how she snorted when she laughed to her favorite places to visit. Instead of laughter, Google aimed at making viewers react emotionally, which we believe they did beautifully.
Jeep – “Groundhog Day”
Now we move on to more lighthearted Super Bowl ads. The Super Bowl fell on February 2nd this year, which just so happens to also be Groundhog Day. While Punxsutawney Phil didn’t see his shadow this year and predicted an early spring, Super Bowl LIV featured an homage to one of Phil’s most memorable appearances, which came alongside Bill Murray in the 1993 film “Groundhog Day.” Jeep successfully took advantage of this holiday by including Murray, Phil, and other cast members from the cherished film to recreate the movie using the new Jeep Gladiator.
Hulu – “Tom Brady”
This Hulu ad may be a contentious pick for this list. Many fans were annoyed by Tom Brady. Days before the Big Game, legendary quarterback Tom Brady posted a cryptic photo on his social media accounts. Brady has been playing in the NFL for 20 years and has won six championships in that time. With his contract with the New England Patriots ending this season, speculation has run amok about the future of the Greatest of All Time. The posted photo only added fuel to the fire. However, on Super Bowl Sunday, Brady faked out the world by revealing the post was part of his Super Bowl ad with Hulu. Well done, TB12.
NFL – “Next 100”
The NFL started the game with an expertly crafted ad celebrating the long history of the NFL while also focusing on the future of the sport. Young star Maxwell “Bunchie” Young stars in this Super Bowl ad. It begins with Young playing a pickup game of touch football with other kids. It continues by following Young across the country, seemingly leading other children who are also the future of the league. Throughout his run, he is cheered on by current stars, such as Christian McCaffrey, Drew Brees, Saquon Barkley, Joey Bosa, and Aaron Donald, as well as legends of the game, like Jim Brown, Ray Lewis, Joe Montana, and Steve Young. It also features a poignant moment when Young stops and admires the statue of former Arizona Cardinal and Army Ranger, Pat Tillman, who lost his life in service of our country.
Finally, it ends with Young entering a tunnel full of Hall of Famers and Super Bowl winners and receiving the game ball. The ad then switches to real-time where Young runs out onto the field in Miami, followed by a group of young children. He hands the ball to the officials to start the game. Take it to the house, kid.
Rocket Mortgage – “Get Comfortable”
Since Jason Momoa entered the spotlight with roles in the widely popular Game of Thrones series and, most recently, in DC films as Aquaman, his hair, beard, and massive physique have become his trademarks. Countless people have wondered how Momoa can constantly stay that big and muscular, but, thanks to Rocket Mortgage, we finally know the truth. As Momoa enters his home after a long day of work, instead of taking off his pants and shoes to get comfortable, he takes off his muscular arms and massive torso, revealing a scrawny man hiding beneath! He even takes off a wig to reveal he is balding. I guess we had to wait for Momoa to finally get comfortable to discover his true self.
Hyundai – “Smaht Pahk”
You have probably encountered someone with a Boston accent in the wild at least once before. It’s a distinct accent with “-ahs” replacing “-ars,” so you’d know it when you hear it. Hyundai employed the help of Boston natives Rachel Dratch, Chris Evans, and John Krasinski, who all laid on the infamous thick accent. Krasinski is shown pulling up in his new Hyundai Sonata, which comes with its own Smart Park, or “Smaht Pahk” as it’s referred to in this ad, that allows it to park itself in any spot. The Super Bowl ad even included a cameo from Boston Red Sox legend David Ortiz, affectionately referred to as Big Papi. He does a wicked good job with the accent, as well.
Doritos – “The Cool Ranch”
Doritos took advantage of the wave of popularity following the talented recent Grammy-winning artist Lil Nas X and his debut single “Old Town Road.” The ad paired Nas X with eternal cowboy Sam Elliot in a dance battle stand-off. The two would face off for a bag of Cool Ranch Doritos. Each brought out their best, which included a bit where Elliot’s mustache got in on the action. Nas X eventually got the better of the cowboy. Even more, Doritos managed to include a brief cameo from Billy Ray Cyrus, who helped “Old Town Road” reach new heights.
Every single year, the Super Bowl is filled with fun and exciting Super Bowl ads that make us laugh, cry, and ponder what we just witnessed. Some years have been lackluster when it comes to their ads, but Super Bowl LIV delivered. Did Tech Critic miss some of your favorite Super Bowl ads from this year? Let us know!