It is quite surprising how many people aren’t aware of proper email etiquette. However, the person on the receiving end can make a pretty quick snap judgment of the person sending the email based on that etiquette or lack of. It’s incredible how much time …
Why a good website matters to every business?
The truth is that no matter what your line of business is, consumers will search for you, or whatever it is that you do (your services or goods) online. Not only is having a good website important for the modern-day representation of your brand, but …
How to Appeal to Your Target Audience
Whether you are a small business owner or run a larger corporation, you must know who your target audience is. In fact, your success will largely depend on your ability to find and retain a strong customer base. This is especially true in today’s tech-savvy …
Why Buying Instagram Likes is a Bad Idea
One of the problems with the era we exist in is the contradicting information we are constantly receiving from different directions about how to properly engage in digital marketing tactics. One of these contradictory pieces of “advice” has to do with buying Instagram likes or …
Simple ways to promote your newly launched website
So, you have just finished designing and building your beautiful new website for your business. You are feeling pretty proud, accomplished, and excited about the growth that your new website will bring you. But, there is one problem that you may have soon come to …
Day Two at F8 2018: Facebook, all about AI, AR, and VR
Day one of the F8 developer’s conference came with many fun and interesting new features. Much of day one had to do with Facebook’s privacy plans. This was expected given the recent troubles that the company faced. If you missed out on day one …
Day One at F8 2018: How Facebook is Expanding the Social Network
What is F8? It’s an annual conference that highlights technology advancements, new Facebook products, and improvements coming to the platform we can’t stop using. The conference gives people the chance to hear from the those who have been working on these new products and …
Why Online Reviews Matter – The Good and The Bad
Online reviews are one of the most important aspects of marketing to hit business in some years. In fact, they are the most crucial element for anyone who is trying to stay on top of their online reputation. Since the Internet became a staple in …
How Facebook’s Data Breach Can Affect Your Business
We’ve recently learned Facebook may not be as safe of a place to spend hours out of your day scrolling after-all. Just last weekend, news broke that Cambridge Analytica (CA), a large data analytics firm, had pulled data from more than 50 million Facebook user …
5 signs your business need rebranding
One of the biggest mistakes that companies make is not implementing any updates when it comes to their business and marketing models. As time goes on, things change, consumers change, and the environment and market in which you work in changes. This is why it …