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Crafting Your Buyer Persona

In Digital Marketing by Misha IqbalLeave a Comment

A Buyer Persona Will Help Your Business Target the Right Audience The purpose of a marketing campaign is to market your business’s services and products to a target audience. This audience is specifically targeted because they represent potential consumers that are likely to convert whenever …

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Boosting Team Morale During the Pandemic

In Uncategorized by Mo IqbalLeave a Comment

Businesses Should Prioritize Team Morale 2020 has been a tumultuous year for everyone. Throughout the year, the world has faced a global pandemic, which has impacted the lives of millions. To help protect their communities, many governments across the country and the rest of the world …

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Is Email Marketing Efficient?

In Email Marketing by Misha IqbalLeave a Comment

Email Marketing Is Still Vital As digital technology and the internet continue to improve, the more marketers are adapting their strategies. While print media still has a place in marketing campaigns, its importance has drastically diminished. Social media and digital advertising have taken prominence in …

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Tips for Working from Home

In Uncategorized by Misha IqbalLeave a Comment

Many Americans Continue to Work From Home Throughout most of 2020, the world has been struggling with the spread of a global pandemic. COVID-19 made its presence felt at the tail end of 2019 and quickly spread throughout the entire world. The novel coronavirus continues …

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Is Print Media Still Vital?

In Content Marketing by Adalee RodriguezLeave a Comment

Marketers Should Utilize Print Media In just a few short decades, digital media has completely taken the world by storm. You’d be hard-pressed to find someone who does not consume media digitally, whether it be on their smartphone, desktop, laptop, or tablet. As of April …