COVID-19 Has Also Impacted Digital Marketing The current global situation caused by COVID-19 has thrown many industries into a state of disarray. After all, the planet is facing a situation unlike any we have ever experienced before. Governments are turning to worldwide healthcare organizations for …
How to Market Your Business for Valentine’s Day
Valentine’s Day Offers Your Business Plenty of Marketing Opportunities As we progress further into 2020, we are approaching some important holidays. One such on the horizon happens to be Valentine’s Day. V-Day is a holiday often synonymous with romance and celebrating intimate love shared between …
Getting Your Business Ready for the New Year
A New Year Offers Your Business New Opportunities to Succeed Can you believe that 2019 has come to an end?! It seems like only yesterday we were welcoming the new year with open arms. Now, we are not only saying goodbye to another year but …
Is It Too Early to Start Planning For 2020?
The Time to Start Planning for 2020 is Now 2019 is finally coming to a close. As we approach the holiday season and the beginning of a new year, it’s time to take a retroactive look at your business’ year. Did you accomplish all your …
Halloween Marketing Tips
Halloween Can Help Spice Up Your Marketing The year is coming to a close as we enter the final three months of the year. Not only does this mean the weather has started to cool down, but the holiday season is finally here! Halloween is …
Understanding Retargeting
Retargeting Helps Keep Your Brand in Front of Customers Within the world of digital marketing, marketers have a plethora of tools and techniques at their disposal. Some work better than others, but each has its special place in a marketing campaign. One such strategy that …
The Power of Pairing Google Ads and Google Analytics
Linking Google Ads & Google Analytics Can Lead to Great Success The world of online advertising has gotten increasingly more and more complex. There are more businesses on the web now more than ever, and more users actively searching for products and goods than ever …
Social Media’s Critical Role in Digital Marketing
There are 3.2 billion social media users worldwide Digital marketing has swiftly moved to the forefront of most businesses’ plans when it comes to marketing their company. With technology constantly improving and the internet connecting people all over the globe instantly, it has become a …
Valentine’s Day Marketing Ideas for Small Businesses
With Christmas having ended and New Year’s just passed, there is little room left to begin planning a marketing campaign for Valentine’s Day. This holiday is the perfect time to try to increase profits and traffic for your business due to Valentine’s Day’s strong relationship …
The Best and Worst Super Bowl Ads of 2019
Super Bowl Sunday is the greatest celebration of American football all year. Outside of the game, it features a bevy of celebrity appearances, the often-divisive halftime show, and the widely anticipated and scrutinized Super Bowl commercials. Every year these ads have become more and more …