Google Has Had to Adapt During This Pandemic The entire planet is currently facing a worldwide pandemic that threatens the lives of millions. Back in December 2019, a novel coronavirus emerged from a food market in Wuhan City, Hubei Province, China. This coronavirus, now officially …
How an App Can Help Your Business
Mobile Apps Can Greatly Improve Your Business For virtually every business owner, there are a few key goals that they want their business to strive towards every day: boost sales, improve efficiency, and establish a loyal customer base. All aspects of your business will be …
The Best Super Bowl Ads from Super Bowl LIV
Every Super Bowl Contains Many Fun Ads Last night, the NFL celebrated the culmination of its 100th NFL season with Super Bowl LIV. The Kansas City Chiefs defeated the San Francisco 49ers, 31-20, to win their first championship in 50 years. While the Super Bowl …
Is It Too Early to Start Planning for 2021?
Being Proactive Great Helps Your Business We are already a few weeks into 2020. Most businesses have only just set their yearly plans and strategies in motion. They likely won’t see any real results or data about their 2020 plans until the first quarter of …
January 28th – Data Privacy Day
Protecting Your Personal Information Online Should Be a Priority The way the world communicates and spreads information has drastically changed over the last several decades. With the invention of the ARPANET, the predecessor to the internet, and the eventual introduction of personal computers into the …
November 30th: Computer Security Day
The Security of Your Computer Should Always Be a Priority It is virtually impossible to go throughout your day without interacting with at least one computer. As technology has advanced, computers have become more and more commonplace throughout the world. While, in the past, they …
The History of Black Friday and Cyber Monday
Thanksgiving Week is One of the Busiest Shopping Periods of the Year November typically means that the holiday season is well underway. In just a few weeks, most Americans will be celebrating Thanksgiving, enjoying delicious food, and spending the day with their loved ones. Christmas …
Optimizing Your LinkedIn Profile
LinkedIn Can Help Generate New Leads Social media is an extremely helpful and important aspect of generating leads and growing your business. There are several social media platforms that all professionals and businesses should have a presence on, including Twitter, Facebook, and Instagram. However, not …
Understanding Retargeting
Retargeting Helps Keep Your Brand in Front of Customers Within the world of digital marketing, marketers have a plethora of tools and techniques at their disposal. Some work better than others, but each has its special place in a marketing campaign. One such strategy that …
The Power of Pairing Google Ads and Google Analytics
Linking Google Ads & Google Analytics Can Lead to Great Success The world of online advertising has gotten increasingly more and more complex. There are more businesses on the web now more than ever, and more users actively searching for products and goods than ever …